A new airport experience was officially launched at Manchester Airport aiming to put the fun back into flying and bring about a return to the holiday experience beginning at the airport.
A huge £50 million overhaul of Terminal 1, the flagship terminal at Manchester, has taken place over the last two years that has seen the creation of one of the UK’s largest airside shopping and catering facilities and a completely redesigned flow within the terminal, designed to make the passenger’s journey easier. The scheme was designed following the completion of an in-depth study into passengers’ state of mind as they travelled through the Airport.
It began with expert psychologists monitoring the mental workload of travellers, scrutinising their body language and monitoring their comments and conversations to help build up a picture of the emotions passengers experience from arriving at the Airport to stepping on board the plane. It identified stress points in the car parks, at check-in and security that passengers were keen to get over with quickly so they could relax and get into the holiday spirit.
The results were then used by the airport in their decision to redesign the new Terminal in partnership with Milligan, a leading retail property developer. With the process beginning in 2005, those designs have undergone several changes because of the security regime changing such as with the liquids ban in 2006 and the Glasgow terror attack in 2007. The tightened security climate saw Manchester abolishing all “before security” shops in its terminals.
Andrew Cornish, Managing Director for Manchester Airport, said: “Our terminal redesigns have had to withstand the test of time with the liquid ban and the terrorist attack on Glasgow Airport meaning we had to take them back to the drawing board several times, always putting our customers safety and security at the forefront of our designs. However with the work finished in Terminal 1 and Terminal 2 set to follow shortly after, the future looks bright. We’ve seen retail growth outstrip the high street over recent years and many of our passengers have enjoyed the offering here at Manchester previously but we wanted to significantly invest in it and now we will wait to see whether those changes have an effect.”
The new airside retail and catering provision on the departures level in Terminal 1 gives the airport a retail frontage of around 550 linear metres, which is considerably larger than the pedestrian zones of King Street and Market Street in Manchester city centre respectively.
On top of the changes launched today, a new Emirates lounge, boarding area and a range of gates are to be added to the terminal, in preparation for Airbus A380 flights which are expected to begin operating from Manchester within the next two years.
Retailers have spent nearly £15 million on fit out creating 52 units while two of the lounge fit outs will cost over £3.5 million. New stores on site include Kurt Geiger, Fat Face, Mango, Dixons, Starbucks, SoHo Coffee House and Monsoon, which will compliment the existing offering from Biza and Attitude that were launched last year. A new offering from Be Relax will even offer a spa for passengers use with massages and beauty treatments available.
Terminal 1 boasts many new offers for passengers covering a range of budgets. Passengers are able to pull up to a dedicated VIP enclosure outside Terminal 1 and hand over their car keys to a team of specially trained valet parkers before jetting off on holiday or business. And those concerned about queue times will benefit from a £14 million 14-lane security area that boats an average queuing time of just eight minutes.
Opened in 1962 by the Duke of Edinburgh, the terminal traditionally held 2.5million people but now handles over 11 million passengers a year. In a dynamic and competitive marketplace, the airport company wanted to design a modern new facility fit for the 21st Century on the existing space. Manchester Airport flies to over 190 destinations and 65 tour operators utilise the airport facility.
Source: Manchester Airport